Showing posts with label Caffeine Drinks. Show all posts
Showing posts with label Caffeine Drinks. Show all posts

Sunday, January 16, 2011

4 Loko, other drinks turned into ethanol in Va.

Truckloads of Four Loko and other alcohol-laced energy drinks are being recycled into ethanol and other products after federal authorities told manufacturers the beverages were dangerous and caused users to become "wide-awake drunk."

Wholesalers from Virginia, North Carolina, Maryland and other East Coast states started sending cases of the high-alcohol, caffeinated malt beverages to MXI Environmental Services in Virginia after the U.S. Food and Drug Administration announced a crackdown on the sale of such beverages in November.

Brian Potter, vice president of operations at MXI's facility in Abingdon, Va., said about a couple of hundred truckloads of the drinks would be coming to the plant. Each truck holds 2,000 cases of the 23.5-ounce cans.

MXI Enterprises is one of three facilities in the U.S. that recycle ethanol, according to the American Coalition for Ethanol, an industry group. Potter said Thursday that his competitors also are taking shipments of the drinks.

"We're equipped to process four truckloads a day, and we're at full capacity," he said. "There are about 30 different products involved, and we've only seen a couple of them at this point. It could go on for several months."

The FDA issued warning letters to four companies on Nov. 17 saying the beverages' combination of caffeine and alcohol can lead to a "wide-awake drunk." The agency called the caffeine an "unsafe food additive." Warning letters were sent to Phusion Projects, Charge Beverages Corp., New Century Brewing Co. and United Brands Company Inc.

FDA Commissioner Margaret Hamburg said at the time that consuming the drinks has led to alcohol poisoning, car accidents and assaults.

Health experts have raised concerns that the caffeine can mask a person's perception of intoxication, leading them to drink more than they typically would before passing out. Many of those who consume the drinks are college-age and underage drinkers.

The four companies decided to pull their beverages from stores or reformulate them to remove caffeine or other stimulants after the FDA's ruling. Under pressure from states' attorneys general, Anheuser-Busch and MillerCoors removed their Bud Extra, Tilt and Sparks drinks from the market two years ago.

In Virginia, wholesalers have been buying back the canned drinks from retailers to get them off the market, said Virginia Department of Alcoholic Beverage Control spokesman Philip Bogenberger.

In addition to accepting the drinks from wholesalers, MXI has a contract to take Phusion Projects' discontinued Four Loko beverages.

MXI distills the alcohol from the drinks, then sells the fuel to be blended into gasoline, Potter said. It sells the aluminum cans to a recycler. Potter estimated it takes "30 days until it's back on the shelf as another beer can." It also recycles the drinks' water, cardboard packaging and shipping pallets.

"These are actually things that could go directly into a landfill or incinerator or some other waste process that's not as environmentally friendly, so I think it's a good thing," he said.

SOURCE

Wednesday, December 15, 2010

US says farewell to Four Loko

Alcopops, beverages containing both alcohol and caffeine, will no longer be available for purchase in the US after many reports emerged about students there becoming dangerously intoxicated on the drinks.

In New York, a small gathering of college students met to hold a vigil for the now banned beverages, specifically, Four Loco. Candles were held as they sang songs and reminisced about the loss of their “friend”.

As of Monday, Four Loko will not be available in its original form as a mix of both caffeine and a mixture of alcohol contained in a can. The demise of the drink stems from the direct orders of the US Food and Drug Administration (FDA).

Coming in at a whopping 12% alcohol, Four Loko is almost three times as potent as a normal beer, and one can of the fruity tasting, energy boosting drink contains a caffeine level equivalent to that of a large coffee from Starbucks.

Four Loko was believed by many to posses a fantastic taste, and when consumed, to make you feel great. However, others have a different opinion about the alcopop labeling it as a “blackout in a can”, which was responsible for many students finding themselves in the hospital after consuming the potent concoction.

The FDA’s principal deputy commissioner, Dr Joshua M Sharfstein, believed that the evidence put forward concerning alcohol and caffeine mixed together in beverages such as Four Loko, constituted a public health concern.

Four Loko will not be gone for good however. The beverage will still be available for purchase, minus the caffeine.

SOURCE